Doritos Commercials Ignite Social Revolution in Argentina.
June 8, 2011
How does an established US brand make an impact when they decide to take their products abroad? What type of marketing campaign do they launch? How will the foreign audience react to an American company? These are all questions that Doritos faced when they wanted to expand their presence in Argentina.
To read more, view presentation and commercials CLICK on links below:
HispanicCMO.com:
http://www.HispanicCMO.com
HispanicAccountPlanner.com:
http://www.HispanicAccountPlanner.com
