State of the Media: Year in Sports 2010
January 1, 2011
This report provides a compilation of media highlights, advertiser trends and consumer insights, including U.S. sports fan consumption and advertising effectiveness across leading sports properties in 2010.
Also featured is the new Nielsen / E-Poll “N-Score,” which measures the brand impact of professional athletes and sports personalities.
To download report CLICK on link below;
http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2011-Reports/Nielsen-Year-In-Sports-2010.pdf>
