Maximum TV & Caracol expand telenovela content via the Internet.
June 1, 2010
Maximum TV, in partnership with Caracol International, is expanding its telenovelas catalog delivered via the internet to US-based Hispanics.
The Caracol novela “La Saga” will be available at http://www.maximum.tv>. All 100-plus episodes for this novela will come online, and can be enjoyed in stunning video quality, in a full-screen experience.
“Telenovelas from top producers like Caracol are sought after by Hispanic consumers on the internet. Recent studies from the Internet Advertising Bureau show that US Hispanics are over-indexed for broadband and online usage; the web is a natural way for them to enjoy favorite novelas, like ‘La Saga,’ on their broadband-connected computers, notebooks and netbooks,” said Erik Vanderlaan, Chief technology Officer of Maximum TV.
“Maximum TV is a great partner for the online distribution of our telenovela products. Their technology solution and video quality ensures that our premium shows like “La Saga” are presented in a quality experience,” said Lisette Osorio, International Director at Caracol International.
Along with a great selection of telenovelas, Maximum TV also offers television programming in other categories such as news, sports, music, documentaries, all targeted at the US Hispanic consumer.