Moen launches new Spanish Language Web Site.

Moen launched a Spanish language version of its recently revamped English website. Consumers who prefer to browse Moen products and use web based resources en espanol can now log on directly to http://espanol.moen.com or click the global access link at the top of the Moen.com homepage to access the site.

The Spanish website is a direct adaptation of the English version. To translate the site into Spanish and keep it updated Moen engaged
MotionPoint Corporation and leveraged Hispanic PR partner VanguardComm to oversee content adaptations. MotionPoint combines human translation with technology to deliver a fully enabled, multilingual web experience.

“Whether a consumer is building a new home, remodeling a bathroom or simply replacing a faucet, we know that the Internet is often the first resource he or she will turn to for guidance,” said Ginny Long, Director of online and direct marketing, Moen. “Our goal with our new website is to provide efficient, easy-to-use solutions for the most common needs of our Spanish-speaking site visitors.”