Arbitron: How the 2010 Census Will Impact You.
February 18, 2010
The 2010 Census begins at the end of this month and the results could have a profound effect on your market population and ranking. Arbitron’s resident demographer, Dan Estersohn, has prepared a series of white papers that explain…
* The 2010 Census process
* The types of questions that will be asked of households
* How race/ethnicity will be factored into the data
* Why some people may not get counted
To download white paper on the timetables for implementation of the new Census data into your Arbitron estimates CLICK on link below:
http://www.arbitron.com/downloads/census_2010_whitepapers.pdf>
