All Brand Advertisers are not created equal: Attracting and Retaining Brand Advertisers Online.
January 25, 2009
Despite the Internet’s huge audience gains and innovations in technology and social media, it still lags far behind traditional media in attracting and retaining high-value brand advertisers. Even as publishers and marketers struggle with today’s down economy and shrinking budgets, there are things they can, and should, be doing now to position themselves to win brand advertisers. This Webinar takes an data-rich in-depth look at the state of brand advertising online today—and what publishers and marketers can do to maximize their online ROI.
To download report CLICK on link below:
http://nielsen-online.com/emc/0901_wb/reg_preso.jsp>
