Communication Trends Report.
December 12, 2008
In today’s market, consumers find themselves confronted with a seemingly constant stream of telecommunications advances, pushing them to find better ways to access information on their own terms through both video and audio. To track the ebb and flow of this consumer behavior across a wide range of telecommunication products and services, Nielsen Claritas administers two surveys–the Convergence Audit, an annual survey of more than 32,000 respondents conducted both online and through the mail, and the Consumer Electronics Monitor, an online syndicated primary research study of about 40,000 respondents fielded twice a year.
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http://www.claritas.com/collateral/c2/marketing/communication-trends-report-corp-col-5075.pdf>