Harley-Davidson sponsors Latino Motorcycle Rally.

Harley-Davidson announced its sponsorship of the Latin American Motorcycle Association (LAMA) National Rally taking place July 4-6. Festivities will begin Friday at the Fontana Village Resort in Fontana Dam, N.C. and continue through Saturday followed by a motorcycle run to Ghost Town Harley-Davidson in Waynesville, N.C. on Sunday. The Motor Company will host various activities at the two locations, including seminars and other events for attendees to participate in during the three-day event.

This is Harley-Davidson’s second year sponsoring the LAMA National Rally as part of ongoing support of the organization. Harley-Davidson has sponsored the motorcycle club’s annual officers Banquet and other LAMA chapter events around the country

“The sponsorship of LAMA’s 11th National Rally is an important milestone in further developing Harley’s relationship with the motorcycle club,” said Karina Jaramillo-Saa, manager, Market Outreach, Harley-Davidson Motor Company. “It is important to show our dedication to all Hispanic riders from across the nation and Latin America who will be making the journey to join us in this celebration.”

LAMA is one of the largest Hispanic motorcycle clubs in the country with more than 22 chapters nationwide.