Cross-Cultural Communication Challenges in U.S. and Latin America podcast.

Cheskin has just launched its new podcast series, Fresh Perspectives, with The Inverted Triangle Dilemma, an in-depth expert panel discussion of communication differences between mainstream North America and Latin America and how this impacts business communications and U.S. Hispanic marketing and market research.

The podcast discussion is led by Miguel Gomez Winebrenner, senior Hispanic market consultant at Cheskin and author of the article Inverted Triangle Dilemma: How to Maximize Communications Between North and South. Panelists include experts from iLatina &Verswyvel Advertising, Kimberly Clark and Visa. The podcast can be downloaded from the Cheskin website at http://www.cheskin.com/view_articles.php?id=31> and is also available on iTunes.

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