Target celebrates Hispanic Heritage Month with exclusive Latino-designed merchandise.

As part of its annual celebration for Hispanic Heritage Month, Target is offering for a limited time a variety of unique Latino-designed merchandise online through its Red Hot Shop. The collection will be available from September 30 through October 6 on Target.com/redhotshop.

Taking inspiration from emerging trends, exotic locales and urban culture, the Red Hot Shop features a selection of new, hot items each week. The products vary every week but always include the very best of what’s en vogue.

“At Target, we celebrate the cultures and traditions of our guests throughout the year with special programs, events and product assortments. This year, our Hispanic Heritage Month product collection pays tribute to the rich heritage and artistic and innovative contributions Hispanics bring to this country,” said Greg Cunningham, group manager, multicultural marketing, Target.
The collection offers a variety of trendy items created by Latino designers including exclusive USA-Dos t-shirts by the creators of Mexico’s popular NaCo brand and accessories from acclaimed Spanish fashion designer Agatha Ruiz de La Prada, among others.

“Creating a design print exclusive for retailers such as Target has been a vision for NaCo,” says Edoardo Chavarin, Chief Creative Officer for NaCo. “Our brand offers t-shirts that have a unique and creative message that speaks directly to the Mexican community in a way that is humorous yet culturally relevant.”

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