¡Sorpresa! enhances Interactive Ad Sales capabilities.

The ¡Sorpresa! Network announced that Mr. KJ Jones has joined the network as an Account Executive of Advertising Sales. Mr. Jones will be based in New York and will have responsibility for increasing interactive ad sales for the ¡Sorpresa! Network and digital community.

Mr. Jones comes to ¡Sorpresa! with nearly 10 years experience driving advertising and interactive ad sales for Latino-focused publications at Latina Media Ventures. He honed his digital media experience while managing the interactive sales operations of Newsweek Magazine and in a similar capacity at Sports Illustrated directing its digital presence at SI.com.

“The Network is steadily adding new subscribers and this growth has begun to resonate with advertisers seeking to reach this segment of Hispanic viewers,” commented Leonard Firestone, ¡Sorpresa! President and COO. “KJ’s appointment will further enhance our ability to better serve advertisers at a time when spending in the Hispanic market continues to make impressive gains.”