LatinSphere – advertising & experiential.

LatinSphere Advertising has matured and is primarily focused around three (3) key areas: strategy, advertising and experiential marketing. These disciplines can work independently of each other, or can complement one another, depending on the Client’s set forth objectives.

Strategic planning is a strong foundation we provide Clients, regardless of the services requested. Whether developing a 1-5 year business/marketing plan, an advertising, or an experiential marketing plan.

The other two (2) areas, advertising and experiential marketing, have grown tremendously during the past few years at the agency. While these two (2) disciplines complement each other, they require very different resources and skill sets. The decision was made to engender a more strategic setup with autonomous divisions under LatinSphere, LLC.

Moving forward, LatinSphere, LLC will be comprised of LatinSphere ADVERTISING and LatinSphere EXPERIENTIAL. These specialized units will enable the agency to better service clients, boost efficiencies, expedite decision-making processes and adapt to the ever-changing marketplace. Each division will house a full service team, including account services and creative, separate from other specialized functions, such as production and media services.

The LatinSphere Advertising team will continue to provide strategic planning/marketing, media planning/buying, translations, creative and production (television, radio, print, direct mail, long/short format videos) and corporate imaging services, while the LatinSphere Experiential team will continue to shine in below the line efforts, to include all event/grass-roots marketing, promotions, CRM, retailtainment, online planning/development/maintenance, mobile marketing and new technology.

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