Azteca America in Tulsa.

Azteca America announced carriage on Cox Cable in Tulsa.

This is the first straight-to-cable market for Azteca America with Cox Cable. The carriage agreement is part of a national agreement for so-called “white-areas,” or markets where an Azteca America broadcast signal is not present. Tulsa is added to Cox Cable carriage of Azteca America in eight markets where local broadcast stations are present, including Phoenix, San Diego, Las Vegas, Tucson, Santa Barbara, Wichita, Omaha and Victoria.

“Although Tulsa continues to have a relatively small Hispanic population, it is growing rapidly, and carriage of markets directly on cable is a new growth area for the network,” said Luis J. Echarte, Chairman of Azteca America.

The national accord with Cox Cable is added to similar agreements signed with Time Warner and Comcast during the past 12 months and Azteca America expects to sign an agreement with an additional national cable operator within the coming weeks.

Separately, Azteca America is also now carried in Toledo through a straight-to-cable agreement with Buckeye Cable.