Sarroca joins The Bravo Group as Chief Creative Officer.

The Bravo Group announced the appointment of Tony Sarroca as Chief Creative Officer.

Sarroca joins The Bravo Group from Prolam Young & Rubicam in Santiago, Chile, where, as Partner and Chief Creative Officer, he helped build one of the most creative agencies in the country and was voted best Creative Director in Chile (2001) by El Ojo de Iberoamérica. This year the same Festival ranked him amongst the top twenty Creative Directors in the Region.

Tony has also been recognized by the most prestigious international advertising awards festivals including The Cannes International Advertising Festival, The Clios, The New York Festivals, The London International Advertising Awards, FIAP and Effies, among others.

Previously, as Creative Director at McCann-Erickson, he was responsible for the creative work on global brands such as Coca-Cola, Gillette, Goodyear, Esso and General Motors. Sarroca began his career as a Copywriter for AMW/J. Walter Thompson.

Tony is also a frequent speaker on topics such as Cultivating Brands; Creativity: a diagnosis; How to Address the New Consumer and Let’s Talk About Women. He’s a sought after jury member for top awards shows such as Cannes, NY Festivals and FIAP; a teacher on creative copywriting and a contributing writer for two local newspapers.

“Bravo’s focus continues to be to deliver outstanding creative work. Tony will be a great asset as the agency’s Chief Creative Officer to build on the incredible momentum that Bravo has had so far this year and shepherd the work for our longtime clients and our recent new business wins,” said Linda De Jesús-Cutler, COO & President, The Bravo Group. “Stay tuned for much excitement and surprises with creative launching in the next quarter,” continued De Jesús-Cutler.

“I look forward to working together to build on what has been accomplished and continue setting new standards for our creative product,” said Sarroca.