Target and ImpreMedia’s La Opinión in Multi-Year Partnership.
December 22, 2006
ImpreMedia announced that its flagship publication, La Opinión, has reached a multi-year partnership with Minneapolis-based Target Corporation. The partnership calls for Target inserts to be placed in La Opinión, ImpreMedia’s Los Angeles daily newspaper and La Opinión CONT!GO.
“We are extremely proud of the fact that Target has selected us as a partner in reaching the Hispanic consumer,” stated Monica Lozano, Publisher and CEO, La Opinión. “This multi-year contract is recognition of the tremendous strength the editorial and distribution capabilities of our products.”