Short on Latino Creatives? Set Up Shop in Argentina.

In an innovative solution to the chronic talent shortage facing the U.S. Hispanic market, one Latino shop is going where the creatives are: Buenos Aires. Los Angeles-based independent Grupo Gallegos is opening an office this month in Argentina, where creative teams are starting work on Comcast, the California Milk Processor Board and other U.S. clients.

By Laurtel Wentz

See full story at http://adage.com/article?article_id=114302