Radio Ink Hispanic Radio Conference.

Demographics in America will dictate the future in Hispanic radio for all radio broadcasters. Hispanic radio is becoming mainstream, touching every city in America. The Hispanic population is the fastest-growing group in America.

Hispanic radio is a market within a market. Radio will see Hispanic formats for all demographics in most markets, as it offers radio’s biggest growth potential. It is being implemented or considered by all radio broadcasters, not just those already in the format.

As an industry within an industry, Hispanic radio broadcasters have an opportunity to shape the future for both. To avoid competitive fighting, Radio Ink is calling for unity among Hispanic radio broadcasters to seek ways to build this industry together and grow radio’s overall share of revenue. The two-day event will be held May 22-23, 2007, in San Antonio, Texas, at the Sheraton Gunther Hotel.

This conference, presented in English, is designed for broadcasters currently broadcasting Hispanic programming and those exploring Hispanic formats. Radio Ink will engage the world’s leading experts on Hispanic marketing, Hispanic demographic trends, as well as those people innovating and leading Hispanic radio and Hispanic media today. Sessions will include advertising, programming, management, and marketing/sales.

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