Televisa ‘Amor Mio,’ debuts to Mexican Primetime.
July 28, 2006
Grupo Televisa, S.A. announced that it has successfully launched a new Spanish-language television sitcom entitled “Amor Mio” on Mexican primetime. The 30-minute show, with an initial commitment of 150 episodes, has been received with widespread critical and viewer acclaim. The show features some of Televisa’s biggest stars. In its debut evening on August 14, IBOPE, Mexico’s leading independent rating service indicated that the sitcom captured 40% of viewers across the country and has maintained the same level since — a nearly unprecedented percentage for a primetime situational comedy. The show airs in Mexico Monday to Friday from 8:00 to 8:30 p.m. on Televisa’s flagship network, Channel 2.
“Amor Mio” is a co-production between Televisa and an Argentinean consortium formed by the Cris Morena Group S.A. and Medios y Contenidos Producciones S.A.