Interep’s Azteca America Spot Television Sales Adds Oklahoma City Affiliate KOHC-TV.

Interep announced that its Hispanic television rep firm – Azteca America Spot Television Sales – has added Oklahoma City’s Azteca America station KOHC-TV/Channel 38 to its growing list of client affiliates.

Bob Turner, President of Azteca America Television Sales, said, “We are delighted to add KOHC-TV to our client base. Oklahoma City is the perfect example of a mid-sized city that may not attract the attention of national marketers interested in reaching the mass U.S. Hispanic market. But as part of the larger Azteca America Spot Television Sales footprint, we are confident that we can drive additional national advertising dollars to KOHC-TV.”

Jorge Rossi, President and CEO of KOHC-TV/ Channel 38, said, “We are very happy to begin working with Bob and the talented Azteca America Spot Television Sales team. This partnership will allow our station to capitalize on our Azteca America affiliation in terms of educating the national advertising community on both the value of our programming and the importance of our viewing audience within the changing U.S. marketplace.”