Consumers and Convergence Study.

As consumers grow more dependent on an array of digital devices to get them through the day, so grows the multimedia content and services available to them.

The fact that consumers increasingly glide between cellular, home phone, PC and home entertainment system has built up an appreciation of the benefits of having multiple devices do multiple things.

This, combined with long stretches of time occupied by daily work commutes and other in-between time, make the prospects of converged multimedia services on multipurpose handsets extremely attractive to consumers in Asia, Europe and North America.

A global survey conducted by KPMG International yields a picture of a sophisticated consumer, whose familiarity with such converged services as Web surfing, instant messaging and even interactive gaming over cell phones is already high.

To view report CLICK below (Adobe Acrobat Reader required):

http://www.us.kpmg.com/RutUS_prod/Documents/12/Consumer%20Convergence%20study.pdf