Enye Radio Group partners with MVS Radio for the launch of EXA-FM

Enye Radio Group, LLC (a division of “ENYE Communications, LLC”) and Mexican media conglomerate MVS Radio (MVS) announced the official U.S. East Coast launch of the hemispherical known EXAFM format brand. The parties have selected WQSA-FM 99.9 in the Macon, Georgia market and WBAW-FM 99.9 (covering both the Hilton Head, SC and Augusta, GA markets) as its launch pad for the youth oriented “Orange Station” format. The format airs in over 50 markets in countries like Mexico, Guatemala, Honduras, El Salvador, Ecuador, etc. and in the U.S. in markets like Monterey-Salinas, El Paso, and San Diego.

The format is expanding east of the Mississippi with the Enye Radio Group which has aggressive growth plans in the region. These two stations would mark the first time launch of Spanish language FM’s in other mayor markets with Georgia (outside of Atlanta).

The format is the blend of Spanish Language hits with Spanglish Rhythmic tunes and an energetic presentation.

Enye Radio Group and Enye Radio Networks are working with several broadcasters across the country in several markets in both the East and West coasts for the rapid expansion of this radio network concept.