Powers – Account Director of PR @ The San Jose Group.
October 22, 2004
The San Jose Group announced the hiring of Raquel A. Powers as account director, public relations.
“As the Hispanic market grows 14 times faster than the general market, and Hispanic public relations shakes the industry as one of the most successful trust-based relationship-building practices between consumers and brands; we are pleased to add
another seasoned professional to our team,” said George L. San Jose, president and COO of The San Jose Group.
Powers’ experience includes corporate communications, community relations, cause-related marketing both on the corporate and agency sides.
Most recently, she worked at Baxter International, Inc., where she was charged with the development and implementation of strategic communications for various business units. While at Weber Shandwick, she was involved in the management of several key accounts including Merck and Forest Pharmaceuticals, the coordination of high-profile events and media relations efforts.