WorldLink To Rep Nueva Vidavision.
October 23, 2004
Nueva Vidavision, a new programming service for satellite and cable distribution aimed at the Hispanic population nationwide, and WorldLink, a growing media sales firms, have entered into an exclusive representation agreement for all infomercial and direct response spot advertising sales. The agreement was announced today by WorldLink Founder and CEO Toni Erickson Knight.
“WorldLink is happy to continue to bring specialized advertising opportunities to the Hispanic population through our agreement with Nueva Vidavision,” said Knight. “Their innovative programming slate will attract a diverse audience.”
Nueva Vidavision reaches the increasing diverse Hispanic market through fresh, entertaining, thought-provoking and pertinent programming that appeals to all ages. Live broadcasts, documentaries, entertainment, political discourse, self-improvement, home décor and design, news and innovative children’s programming will be featured.
“Targeted infomercials and direct response spots have shown to be immensely popular with this audience,” said Nueva Vidavision Director William Tonelli. “We look forward to working with WorldLink to bring advertisers customized options that appeal to our viewers’ varied interests.”
