Delta Air Lines @ diego + heymann + partners For LatAM & US Hispanic Efforts.
March 5, 2004
Delta Air Lines announced that is has selected diego + heymann + partners as its advertising agency for Latin America and the United States Hispanic market. diego + heymann + partners will handle select regional and U.S. Hispanic advertising and branding projects for Delta, and will work in alignment with BrightHouse LLC, the Atlanta-based firm responsible for the airline’s global marketing communications strategy.
In addition, diego + heymann + partners will work closely with different local advertising agencies in Latin America to develop local branding and advertising initiatives and execute Delta’s pan-regional communications goals.