Pizza Patrón @ Spanish Marketing.
February 17, 2004
After an extensive search, Pizza Patrón has selected Spanish Marketing Inc., to help them launch their first marketing campaign, which will include television and radio spots.
“What makes Pizza Patrón so distinctive from other broad market pizza concepts is our extremely disciplined focus on broad development, says Andrew Gamm – Brand Director at Pizza Patrón. Our brand’s future depends on how successfully we connect with the hearts and minds of Latinos, our core customer. We are excited about our partnership with Spanish Marketing because they have the right level of talent and experience to produce high-level creative, but even more importantly, they bring great energy and passion to the relationship.”
Spanish Marketing, Inc., founded by Mireya Valero in mid 2001, is a small, highly efficient, full service marketing firm working exclusively in the U.S. Latino Market.
“Pizza Patrón and Spanish Marketing, I feel make a great team”, says Miss. Mireya Valero – President of Spanihs Marketing, “our ethic and personnel structure are similar. We each have a small, tremendously talented group of individuals selected for their commitment in their chosen fields”.
Pizza Patrón is set to launch their campaign in early June.
