Figueredo – Director LatAM @ Porter Novelli.
January 19, 2004
Porter Novelli announced the appointment of Fernando Figueredo as director of the agency’s Latin American region. Figueredo, who will be based in Fort Lauderdale and also will serve as the general manager of that office, will lead client service and business development efforts in the region. He also will provide the agency with new expertise in reaching the growing Hispanic market in the U.S.
“Porter Novelli has a Latin America network that’s among the strongest in our industry, with owned and affiliate offices in nearly 20 countries in the region,” said Gary Stockman, CEO, Americas, for Porter Novelli. “Fernando’s leadership will strengthen our network still further, enabling the agency to meet the needs of a growing number of multinational clients. This will be particularly important as trade across the Americas becomes more open in the coming months and years.”