Males – VP of Affiliate Marketing @ Univision.

Univision Communications Inc. announced that Steven Males has been appointed Vice President of Affiliate Marketing for the Univision Networks, effective immediately. Males will be responsible for the strategic marketing of the Univision, TeleFutura and Galavision networks to the cable and satellite industries to broaden coverage and increase viewership. Based in New York, Males will report to Tim Krass, Executive Vice President, Affiliate Relations.

“Steven has an impressive background in strategic marketing within the media industry and we’re pleased to welcome someone of his caliber to the Univision family,” said Krass. “Steven’s strong business acumen and extensive working knowledge of the cable television industry will help us to bolster our affiliate relationships to better serve the rapidly growing U.S. Hispanic community.”

“It is a great privilege to join the Univision Networks and work with such a talented group of professionals,” said Males. “I look forward to helping expand the reach of Univision, TeleFutura and Galavision to meet the growing demand for Spanish-language news and entertainment in the U.S.”

Prior to joining Univision, Males was Vice President, Affiliate Marketing, at Comedy Central, where he oversaw the development of comprehensive marketing plans for all distributors that supported the network’s positioning, programming, and brand identity, created English and Spanish Video on Demand and Free on Demand, and launched the community affairs initiative, Comedy RX, which won the CTAM Gold Mark Award.