Reynardus & Moya Advertising Adds Public Relations To The Mix.

Maria Romeu has joined Reynardus & Moya as Director of Public Relations, a new position. Ms. Romeu will develop and execute public relations programs for the agency’s existing accounts, develop new business in the rapidly growing PR arena and carry out Corporate PR strategy for the agency.

Ms. Romeu has over 20 years experience in public relations, entertainment marketing and production. She was Public Relations and Corporate Relations Consultant for The Bravo Group during 2001 and 2002 servicing clients such as Pfizer, McDonald’s, Kraft, Blockbuster and Lincoln Mercury, and significantly raised the agency’s notoriety in the consumer and trade media. As Partner and Vice President of Luna Media, Ms. Romeu carried out national PR campaigns for Colombia Tri-Star Films, Universal Pictures, Sony Music, Bolero Productions and Mandalay Entertainment, to name a few, developing an expertise in Latin American entertainment product launches. Ms. Romeu also held senior marketing positions at GEMS Television and Latin American Pay TV and was a key member on the launch team of MTV Latin America.

“I had the pleasure of working with both Jorge Reynardus and Jorge Moya as their client at GEMS Television, where their creative expertise and visionary market sensibilities were integral to the successful international re-launch of the only Spanish-language cable network for women,” expressed Ms. Romeu. “Identifying the need for personal and relationship-building communication strategies to address the US Hispanic market demonstrates Reynardus & Moya’s understanding of the marketplace and their clients’ potential to communicate effectively with the Hispanic consumer.”