Spanglish Advertising Creates New Brand Identity For Casa Real Learning Center.

Spanglish Advertising, a division of Spanglish Communications, has announced that it was chosen to develop a new visual image for the Casa Real Learning Center, a career college in Santa Ana, California. The Agency is responsible for updating the image for the learning center, to coincide with the center’s name change to “Professional Career College of Orange County”. This renovation includes a new logo, new web site and the creation of a new course catalog, tradeshow display and other material.

With a rapidly growing curriculum in office-related fields, Professional Career College’s President, Ray Gomez realized the importance of redefining the institution’s image. He chose Spanglish Advertising, based in Costa Mesa for the work. “Spanglish had a clear understanding of the Orange County community and the diverse needs of its population, but they also shared our vision for a new, breakthrough image that will help us stand out as a leader in Orange County learning institutions.” Gomez continues: “We are very pleased with the results.”

Isabelle Krasney, PCC’s Business Development Director, said: “Spanglish is a young agency with fresh ideas and talented professionals who understand our needs. Their knowledge of the market and creativity won our confidence.”

“With a large influx of students interested in courses such as Medical Technology and International Trade, we felt that the new identity should reflect this new direction”, said Barbara Ruano, President of Spanglish Advertising. “We created a modern, updated image for PCC ­ one that better represents it’s role in Orange County, serving both the Hispanic and non-Hispanic student” Ruano said.