Maldonado – PR Director @ WING Latino.

WING Latino Group announced the addition of Michelle Maldonado as director of its public relations office in New York. In her new position, Maldonado will focus on providing strategic council on U.S. Hispanic outreach initiatives and media relation’s expertise to a number of accounts under WING’s current roster of clients. Her addition to WING signifies
the agency’s continuous growth and ongoing commitment to Hispanic integrated marketing.

“We’re delighted Michelle has joined WING and look forward to strengthening our public relations capabilities,” said President and CEO Jackie Bird. “Her knowledge of the U.S. Hispanic market and client service expertise are an excellent combination for the kind of PR practice we aim to establish in our quest to satisfy the marketing needs of our clients.”

Maldonado comes to WING from Edelman where she managed a number of public relations accounts such as Kraft Foods and Schering-Plough Pharmaceutical under its Diversity Solutions practice. Previously, she served a similar role at The Bravo Group where she oversaw such accounts as the U.S. Army, Whitehall-Robbins and Kraft Foods.