Sanchez – GM @ Entravision Communications Monterey/Salinas Radio & TV.

Entravision Communications Corporation announced the appointment of Alex Sanchez as General Manager of its Monterey/Salinas, California-based radio and television stations, including, UNIVISION 67 KSMS, TELEFUTURA 33 KDJT, KLOK-FM
99.5, KSES-FM 107.1, and KMBX-AM 700. Effective immediately, Mr. Sanchez will oversee all operations at these stations, including advertising sales, local news programming and administration.

Alex Sanchez brings to Entravision 14 years of experience in radio and television broadcasting. Most recently, Mr. Sanchez was Vice President/General Manager of Radio Unica New York and Vice President Network/General Manager of Radio Unica Houston, where he designed and executed strategic sales/marketing programs and transformed operations resulting in ssgnificant revenue growth. Prior to joining Radio Unica, Mr. Sanchez was Vice President of Sales/Marketing and Executive Producer/On-Air Talent Host for the Dallas Cowboys Football Club in Dallas, Texas where he was responsible for successfully launching a Spanish-language TV and radio network throughout the Southwestern U.S. and Mexico. Mr. Sanchez began his career in broadcasting as a Local Account Executive at UNIVISION 41 KWEX-TV in San Antonio, Texas and later held several sales management positions at Telemundo Group, Inc.

“By appointing one management team to oversee all our broadcasting assets in the market, we’re able to maximize cross platform opportunities as well as control operating expenses,” said Walter Ulloa, Chairman and CEO of Entravision. “We are excited to welcome Alex Sanchez to lead the Entravision team at our Monterey/Salinas television and radio stations. Alex’s successful track record in developing and expanding Spanish-language broadcasting outlets in high-density Hispanic markets will be extremely valuable as we continue to build out Company assets and increase share in this fast growing market.”

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