Yahoo! en Español & Radio Unica Team Up Online For World Cup 2002.
May 10, 2002
Yahoo! en Español has joined forces with Spanish-language Radio Unica Network, to deliver compelling online sports news information of FIFA World Cup 2002 to Spanish-speaking soccer fans in the U.S. and around the world. From May 27, 2002 – June 30, 2002 fans online will be able to catch the best of Jorge Ramos, highly respected sportscaster and producer of “Unica en Deportes”, along with his five-member sports broadcasting team through a special link on Yahoo! En Español Deportes (espanol.sports.yahoo.com).
Yahoo! en Español will provide online daily, live, and on-demand audio broadcasts of Radio Unica Network’s sports program Unica en Deportes and the Network’s special broadcast, “Japon/Corea al Despertar”. The special will feature in-depth commentaries and analysis of the players and the tournament, complementing Yahoo’s existing line-up of online sports coverage. Yahoo! en Español and Radio Unica will also cover the “greatest month in sports” with highlights and featured daily articles from two of the Network’s well-known sports-talk personalities, Alvaro Riet and Hammer Londoño.
“The Internet’s role during this FIFA World Cup will be unprecedented given the time difference in Asia and explosive growth of the Internet since the 1998 FIFA World Cup,” said Jorge Consuegra, general manager for Yahoo! en Español. “We are pleased to team up with Radio Unica to increase our coverage of the greatest month in sports, underscoring our commitment to world football and to enhancing how fans experience the game.”
“Our special program ‘Japón/Corea al Despertar 2002’ enables Radio Unica to provide sports ‘aficionados’ with the excitement and emotion of this particular sports event,” stated Joaquin F. Blaya, CEO and Chairman of Radio Unica Communications Corp. “Our partnership with Yahoo en Español is invaluable and we are pleased to be bringing, to the Internet, our sports program and sports personalities to soccer fans nationwide,” he added.