LATINA Style Business Series 2002.

LATINA Style Magazine in partnership with the New York City office of the U.S. Small Business Administration, is bringing the LATINA Style Business Series 2002 to New York City, March 9th. Taking place in several cities across the country, the Business Series brings together Latina business owners and Latina professionals in key corporations and agencies. The Series provides the goods, services and information most needed by Latina entrepreneurs.

The Series is sponsored locally by Sodexho and nationally by Citibank, IBM Corporation, General Motors, Principal Financial Group and US Airways. It is the largest national business development program for Latinas in the United States.

“Through our partnership with LATINA Style and the sponsorship of the Business Series, the Principal Financial Group hopes to provide Latinas with information and access to resources that are critical to make careers prosper and businesses thrive. We are pleased to be a part of this event which celebrates Latina entrepreneurs and the spirit of entrepreneurship that is flourishing among Latinas” says Mary O’Keefe, Senior Vice President of the Principal Financial Group.

The Series concentrates on solving some of the most serious business problems faced by the Latina entrepreneur when starting her business or planning for expansion. Some of the problems are generic to all entrepreneurs, but some are unique to Hispanic working women.

“Citibank recognizes the value Latina professionals bring to the business world and we want to help them succeed,” says Sandra Reilly, National Community Relations Director, “We look forward to addressing both the business and personal financial needs of Latinas at the New York Business Series.”

“Among the areas of specific concern are Financing, Insurance, Technology, Marketing, Communications, e-commerce and Procurement” says Patti Ross, IBM Market Executive for Women Business Owners in the U.S., “we want to offer Latina business owners technology, services, and solutions that will help drive their business.”

“The Latina Style Business Series is a powerful informative tool for Latina entrepreneurs, at Sodexho we are proud and honored to be able to work with Latina Style and support this important event “says Ruth Alicia Sandoval, Vice President, Women/Minority Business Enterprise of Sodexho, the leading food and facilities management services company in North America.

The New York Business Series will take place:

Saturday, March 9, 2002
8:30 a.m. – 3:00 p.m.
The New York Marriott Marquis
1535 Broadway
New York, NY
Westside Ballroom Salons 3 & 4

To register, call 1-800-651-8083.