López Negrete With Silver & Gold.

López Negrete’s work for clients including Tyson Foods, Visa U.S.A., Bank of America and Wal-Mart was honored at the 40th Annual Houston Addy Awards hosted by the Houston Advertising Federation on February 16. The agency had a total of 33 nominations and won eight Gold Addys, eight Silver Addys, and 17 Citations of Excellence, making it the third most winning agency in Houston for both the general market and non-English entries.

“We are very proud of these recognitions. While the results we bring our clients are the ultimate award, it is good to know your agency’s work stacks up well against the best in the industry, and that your peers recognize it accordingly,” said agency President and Chief Creative Officer Alex López Negrete. “It is also indicative of the times when Hispanic work wins big in a show of this size and caliber. Hispanic marketing has come of age.”