De Lopez named CMO of 13th Floor Studios

13th Floor Studios announced that Sue De Lopez has joined the team as Chief Marketing Officer. De Lopez will focus on promoting its main service as Content Marketing Solutions Company to US Hispanic and Latin American markets. She joins the team that has proven experience in integrated marketing solutions, multiplatform branded content, music, entertainment and long format content.

“Sue is a great addition to our team here at 13th Floor Studios – as outliers of the content industry, we have been creating culturally relevant, digital and non-digital content for the US Hispanic and Latin American markets before anyone else was paying attention,” said Christian Storandt, CEO. “Sue’s impressive background gives us the opportunity to really reach more clients and agencies to develop content marketing solutions that engages consumer behavior.”

“Everything we create at 13th Floor Studios is designed to Connect, Inspire and Provoke action with consumers,” said Sue De Lopez, Chief Marketing Officer. “I joined the team that offers a model that is fluid, iterative, rooted in understanding a brand’s challenge and develops meaningful content in real time. Nothing in the industry compares to what we can deliver from a content perspective. We are uniquely positioned, and have the experience and proven success to be the category leader in developing content marketing solutions for all clients. This is where marketing is headed.”