SDPnoticias.com to launch in USA

SDPnoticias.com announced it will be launching in the U.S. in the summer of this year.

The news outlet will rename its presence in the U.S. as, SDPamerica. SDPamerica will focus deeply on issues and policies in the states and Mexico affecting the U.S. Hispanic population.

Federico Arreola, SDPNoticias managing director said, “We have grown SDPnoticias.com to be the second largest news site in Mexico without a physical newspaper or the benefit of being part of a news gathering conglomerate because our journalists are doing two things extremely well: they are gathering and reporting on the news that matters most to our audience and they are doing it in a way and in an internet and social media-friendly language that today’s Hispanic consumer is attracted to. I affectionately call what we produce, ‘geek news’ because of the way we package and present the news. It’s fresh and simple language that relates to the social media-focused user and is far different than our competitors who still remain on a format more suited for print material.”

“We also believe there is a cultural gap with many Spanish speaking news sites and outlets in the U.S. who leverage news and political experts from Spain,” said Arreola. “We believe there is a large number of the U.S. Hispanic population seeking a ‘closer to home’ news structure, one less in the European style and one more in a Mexican style.”

SDPamerica will be headquartered in Los Angeles.