La Costeña USA sponsors NASCAR Toyota Mexico Series
February 25, 2014
Vilore Foods has partnered with NASCAR for the return of the Toyota Mexico Series to the Phoenix International Raceway on Feb. 28. The company will kick off the Mexico Series on Wednesday, Feb. 26 at the Food City located at 1450 N. Dysart Avenue, with in-store sampling of La Costeña products and an autograph signing session from 12:30pm to 2:30pm with Freddy Tame, Jr., a member of the La Costeña NASCAR Mexico Racing team.
The Vilore and Toyota Mexico Series partnership stems from last year’s success with Latin and Mexican-American fans.
“La Costeña is proud to partner with NASCAR and its launch of the Mexico series. This partnership is important to us, as we share some of the same passions as our customers. Great sports, food and community are at the core of what we do,” stated the Vilore Foods Marketing team.
