Gomez named Senior Director of Strategic Planning at MARCA
May 23, 2014
MARCA Miami announced that Henry Gomez has been hired as its Senior Director of Strategic Planning.
This executive will complement senior management at MARCA in managing the agency’s continually expanding portfolio of clients, including DishLATINO, Payless Shoe Source, H&R Block, Oster and TracFone Wireless brands.
Gomez has considerable experience working at top agencies on top brands, including McDonald’s, State Farm, CVS/Pharmacy and Johnnie Walker. He has held key agency positions at CreatAbility, Hill Holliday, Bromley Communications and, most recently, Alma. His strategies led to campaigns that have earned several prestigious awards, including a Billboard Latin Music Marketing Award, a Hispanic Account Planning Excelencia (HAPE) Award and an ANA Multicultural Excellence Awards Grand Prix.
“Henry is a huge addition to the senior management team. He is smart, passionate and driven. He will make a major contribution to our creative product and insight development for our clients,” said Tony Nieves, MARCA’s President.
