Kunachia names Newlink America AOR
October 9, 2015
Kunachia named Newlink America its agency of record as it launched its new product, Chia+Probiotics, in Sam’s Club locations across the US. Newlink America will play a key role in helping Kunachia educate and inform the US market about this innovative superfood product and its many health benefits.
“We are confident in our decision to embark on this journey with Newlink America; the agency’s strong media relations capabilities, organic product industry expertise and talented multidisciplinary professionals are key ingredients to successfully market Kunachia in the US” said Santiago Stacey, Co-Founder and CEO of Kunachia.
“We feel that our strategic vision and expertise, along with Kunachia’s innovative new product, can propel the brand to unprecedented heights in the US market,” said Lisette Hoyo, Senior Vice President of Client Services at Newlink America.