Terra and Natcom Global form a Strategic Alliance

Terra recently signed an agreement with Natcom to publish Natcom’s health, wellness, and lifestyle short-from content on Terra’s digital platforms.

“We are excited to integrate Natcom’s content into our portals,” stated Gerardo Adame, Managing Director, Latin American for Terra. “With this alliance we will expand our premium video offerings and reinforce our commitment to always provide our audience with first-rate content and the best digital experience.”

Terra’s audience will now discover short bursts of compelling video content on topics, such as nutrition, cooking, fitness, parenting, relationships, healthy beauty, disease prevention, and mental wellness. Targeting a younger audience of 18 to 45 year-olds, Natcom’s featured content brands will include KnowMore, in both English and Spanish, for wellness and lifestyle content, HealthDayTV en Espanol for breaking health news, and EFE Tech for trends in technology.

Leveraging Natcom’s celebrity talent, Terra’s audience will also receive cooking tips and recipes from the celebrated cooking expert, Chef James, strategies and tools for self-improvement and personal growth from internationally acclaimed anchor and producer, Ismael Cala, and advice on relationships and family matters from renowned sex and family therapist Dra. Nancy Alvarez.

Natcom’s CEO, Robert J. Rodriguez, stated, “We are excited to enter this strategic alliance with Terra, a leader in digital media.” He continues, “With our expertise in health, wellness, and lifestyle, we will be educating and entertaining Terra’s significant Latin American and U.S. Hispanic audience, while inspiring them on a path to personal growth and a healthier lifestyle.”