Engagement in the Age of the Customer: Using Technology to Build Relationships [REPORT]
February 25, 2016
Price and product have become less important business differentiators, while quality and consistent experiences have become more important competitive differentiators. Consumers now hold the power and demand to be met on their own terms.
In this report Forbes Insights looks at two key strategies that can help address these challenges—new technologies such as interactive personalized videos, and a 360-degree view of the customer—via case studies as well as interviews with senior executives and experts.
To download report CLICK HERE.
