Tajín unveils partnerships with Major American Food Brands
July 23, 2019
Tajín International Corporation announced they have joined forces with well-known national food brands, partnering with the Tyson® and Hillshire Farm® brands. Adding to a roster of strategic partners including Century Snacks – the makers of Snak Club® Trail Mixes and Snack Nuts and Truco Enterprises the maker of On The Border Chips and Dips.
“Tajín is proud to partner with amazing brands such as Tyson, a prestigious American brand that shares our quality and values. With this partnership, we invite all Tyson fans in the United States to enjoy the savory taste of Tajín in the new Tyson products,” said Javier Leyva, Tajín International Corporate Director for the U.S. “We understand that consumers are increasingly seeking authentic flavors such as Tajín’s very own chili lime, and we can’t wait for them to experience it as the focal point of their mealtime.”
Tajín has also joined forces with MasterChef Latino judge and MasterChef 6 winner Claudia Sandoval to create another 10 exclusive recipes.