The Share of Ear “Audio Dial”

“Share of Ear,” the unique study of the full audio space from Edison Research, shows us what portion of all audio time is spent with different platforms. The graph below shows our most recent quarterly update.

Note that this analysis looks at all audio usage in all locations, among all Americans age 13 and older. The data is derived from a detailed one-day diary administered either online or via mail placement after a phone survey. The data has been continuously updated since 2014.

These are the changes since our first quarter update:

  • AM/FM Radio (which combines over-the-air with listening to radio stations via their streams) is down one point
  • Owned music (listening to CDs, vinyl, owned digital files, etc.) dropped two points
  • Podcasts gained one point to another new all-time high of 10% of all listening
  • Audiobooks gained one point

Other changes are accounted for by rounding.

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