4 Campaigns That Leverage Experiential Marketing

By Joanna Fragopoulos

In today’s world, endless scrolling not only saps attention, but also clutters the marketplace with information and products. For a brand, this situation can be a challenge when trying to differentiate in a crowded forum. Crafting experiences that bring people together and inspire fun, however, can be a game-changer. What better way for a brand to build community and create fond memories?

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Courtesy of The Association of National Advertisers