ANA Ethics Code of Marketing Best Practices
July 18, 2024
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The ANA Ethic Code of Best Marketing Practices is a framework of high-level principles, guidelines, resources and examples of ethical marketing and advertising best practices applicable to all entities engaged in marketing, advertising, and fundraising. The Code has been shaped by your peers on the ANA Ethics Code Steering Committee and is designed to be a resource to guide the industry towards ethical business practices with the overarching goal of rebuilding and maintaining consumer trust.
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Courtesy of The Association of national Advertisers