Insights on Entravision’s change in Leadership ….
March 7, 2026

Thoughts from Maria Martinez-Guzman – President of Entravision Media
“The way audiences consume content is changing rapidly, and that presents tremendous opportunity. I’m excited to innovate, to elevate our storytelling, and to ensure our content reflects the diverse communities we serve — not just in language, but in perspective and experience.
I hope to position Entravision as a leader in modern video — blending trusted journalism, compelling original programming, and forward-thinking digital distribution. But beyond growth and innovation, I want to build a culture where excellence and collaboration thrive. If we do this right, we’ll deepen our impact and continue opening doors for the next generation of diverse leaders in the media.
To now help lead and shape that vision across our platforms is both humbling and energizing. As a Latina who grew up believing in the power of representation, this moment carries personal meaning for me as well.”
Thoughts from Eduardo Maytorena – President of Entravision Audio:
“Audio remains one of the most intimate and powerful mediums in media, and we’re at a pivotal moment where innovation and integration can unlock extraordinary opportunities.
I’m most excited about redefining what Hispanic audio can be. Radio has operated under the same structure for decades, but the audience and advertising landscape have evolved dramatically. Entravision has the scale, cultural credibility, and cross-platform reach to lead that evolution in meaningful ways. We’re not just evolving radio — we’re building the next generation of Hispanic audio.
That means increasing revenue performance, strengthening cross-platform alignment with TV and digital, and developing owned talent and intellectual property that deepen audience loyalty. Ultimately, we are building a modern, scalable audio ecosystem that proudly serves our communities authentically and creates differentiating and meaningful value for our partners.”

























