Article placement: Featured

Sueño Incompleto: A History of the Latino Wealth Gap in the U.S. [REPORT]

Latinos are central to the present and future of the U.S. economy. They account for nearly one fifth of the population, drive the vast majority of new workforce growth, anchor key industries, and contribute more than $4.1 trillion annually to the U.S. gross domestic product, an economy larger than that of most countries in the … Read more

Four Media Industry Leaders Partner to Launch ShowUp Studios

Four leading personalities in entertainment, music, and advertising —Mariano Chihade (Mandarina), Demián Falestchi (Kidscorp), Federico Lauría (DalePlay), and Carolina Lightcap (former Disney/Discovery)— are joining forces to launch ShowUp Studios, a new premium digital content studio and ecosystem for Gen Z, designed for YouTube, TikTok, and social platforms. Show Up Studios combines the agility of content … Read more

Nielsen appoints Roberto Ruiz to lead Measurement Science

Nielsen, an audience measurement and media intelligence company, announced that it has appointed Roberto Ruiz as its new Head of Measurement Science. In this position, Ruiz will spearhead the strategy and rollout of new products, technologies and capabilities under Nielsen’s measurement science arm, with a particular focus on driving innovation across Nielsen’s measurement solutions and … Read more

Teleonce appointment sof Ivelisse Cortés Kercadó as Digital Sales Manager

Teleonce announced the addition of Ivelisse Cortés Kercadó to its team of professionals as the new Digital Sales Manager. Cortés Kercadó joins Teleonce with a strong 20-year track record in Puerto Rico’s digital industry. Throughout her career, she has played a key role in the development and structuring of digital commercial departments for leading media … Read more

Telemundo Rolls Out New World Cup Campaign Spots and Telemundo’s Official World Cup Song “Somos Más” Behind-the-Scenes as 60-Day Countdown to FIFA World Cup 2026™ Begins

With 60 days to go until the kickoff of FIFA World Cup 2026™ on June 11, Telemundo, the exclusive Spanish-language home of the tournament in the U.S., today released two new marketing spots as part of its World Cup campaign followed by the release of a behind-the-scenes video showcasing the making of its official World … Read more

Canela Media expands Canela Audience Solutions (CAS) with New Data Capabilities and Expanded Activation

Canela Media, announced the continued evolution of Canela Audience Solutions (CAS), its proprietary first-party deterministic data platform designed to help brands reach U.S. Hispanic audiences with greater precision, scale, and cultural relevance regardless of language. Canela Audience Solutions’ data products can be activated through Premium Custom Audiences across OTT and YouTube; Data-as-a-Service (DaaS) and Programmatically … Read more

2026 Top 50 Global Retailers

The National Retail Federation today announced the 2026 Top 50 Global Retailers. Conducted by Kantar, the list ranks the leading international retailers based on their retail revenues throughout 2025. As the largest global retailers continue to expand outside of retail revenues, this list focuses only on retail-specific revenues and not overall organizational revenue. “The retail industry … Read more

2026 Local Ad Forecast: Total Spend to Reach $184.5 Billion

BIA Advisory Services has revised its 2026 U.S. Local Advertising Forecast (released in Q4 2025), projecting total local ad revenue to reach $184.5 billion, reflecting approximately 8.1% year-over-year growth compared with 2025. The increase over the prior estimate of $181.7 billion is driven by stronger-than-expected performance in mobile (particularly social), video, and streaming, political ad spend, and advertising … Read more

U.S. Population Aging as Nation Turns 250

The nation turns 250 this year and Americans’ median age — the age at which half of the population is younger and half is older — continues to rise, climbing from 39.2 in 2024 to 39.4 in 2025. We use population estimates released to examine changes in the U.S. age structure by sex from 2001, when … Read more

The Quiet Power of a Positive Outlook

By Luis Miguel Messianu Uncertainty no longer knocks—it lives with us. It sits in our newsfeeds, our plans, our silences. The world feels like it’s constantly shifting under our feet, and some days it’s hard to tell what will change next, or how. Yet, somewhere in all this noise, there is still a whisper worth … Read more

AI, unemployment, and the paradox of progress

By Gonzalo López Martí – LMMMiami The belief that technology will turn a few solipsistic individuals into money-hoarding multitasking renaissance men and women with multiple abilities, while putting millions out to pasture in the process, has been disproven by history once and again. The paradox of progress. Technology doesn’t kill jobs. It unfolds responsibilities. It … Read more

Spanish Broadcasting System (SBS ) Readies A Chapter 11 Bankruptcy Filing

By Adam Jacobson Spanish Broadcasting System — the company founded in 1983 by Raúl Alarcón Jr. — has moved forward with a restructuring support agreement that sees it intend “to commence voluntary Chapter 11 cases” under U.S. bankruptcy code in a Delaware court. According to documents posted to the SBS corporate website late Wednesday (4/8), … Read more

Northgate González Market launches “FAMILIA FÚTBOL”

Northgate González Market is betting on something no brand can buy for the World Cup: CULTURE. With Familia Fútbol, the Southern California grocery chain is launching a fully integrated campaign built not on sponsorship rights, but on nearly five decades of connection with Latino families and fútbol fans. The campaign debuts April 8 across broadcast, … Read more

Great American Media partners with Minivela to develop and distribute micro-drama slate for U.S. Hispanic and Latin American Audiences

Great American Media announced a micro drama development, distribution, and marketing partnership with Minivela, the first vertical shorts platform created specifically for U.S. Hispanic and Latin American audiences. The alliance will power the launch and expansion of Pure Flix Familia, a new Spanish-language and bilingual destination dedicated to faith- and family-centered storytelling, set to debut … Read more

What’s Broken in Hispanic/Latino Research and What It’s Costing Brands

By Marta Villanueva – President and Founder at NuThinking, Inc. If Hispanic/Latino research still sits in your organization as a “multicultural initiative,” you are not just behind — you are misreading where U.S. growth is coming from. This is not a moral argument. It is a market reality. When Hispanic/Latino research is folded into total-market studies … Read more

Missing Latino Culture Is Missing the Market

By Marcos Hernandez – Agency Partner For decades, African Americans have shaped culture, driving trends, defining language, and setting the standard for what is considered cool. Today, we are seeing a meaningful shift. Latino culture is stepping into that same shared spotlight, not as a replacement, but as an equally powerful force shaping what comes … Read more

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