November 13, 2019

Outlook for the sports market in North America through 2023

Welcome to the 2019 edition of PwC’s Sports Outlook, which updates PwC’s perspective on the sports industry, including recent results and potential opportunities and challenges to future industry growth. This year’s edition refreshes our five-year revenue forecasts through 2023 within four key segments of the North American sports market: gate revenues, media rights, sponsorships, and merchandising. We also take a deeper look around sports betting and its potential to reshape key parts of the market.

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