The 2003 Media Planning Bragging Rights Honors go to ………..

The HispanicAd.com and the Association of Hispanic Advertising Agencies 2003 media planning competition has ended and with the help of Kim Chance – Bromley Interlink, Isabela Sanchez – The Bravo Group, Nancy Tellet – Siboney and Karen Treydte – Conill Advertising.

The winners of this years competition are:

Best Plan Under $1M

Agency: Tapestry
Client: Schieffelin & Somerset
Product: Hennessy V.S.
Media Director: Dana Bonkowski
Media Planner: Marcy Greenberger
Media Buyer: Adrienne Stephenson & Glyn Williams
Client: John Santos

Cable TV

Agency: Casanova Pendrill
Client: America Online
Product: AOL Latino
Media Director: Michael Trujillo
Associate Media Director: Sloane Stegen
Media Planner: Christy Coleman
Client: Mercy Lugo-Struthers

Direct Response:

Agency: Mendoza Dillon & Asociados, Inc.
Client: Galderma
Product: Tri-Luma
Media Director: Lisa L. Taylor
Media Planner: Lisa L. Taylor
Media Buyer: Lisa L. Taylor
Client Contact: Mary Madden

Internet

Agency: Media 8 Inc.
Client: Mexicana Airlines
Product: Winter Sweepstakes
Media Director: Paul Suskey
Media Planner: Nicolas Zagarzazu
Media Buyer: Tom De Bens

Magazines

Agency: SiboneyUSA
Client: Milk Pep
Product: Milk
Media Director: Nancy Tellet
Media Planner: Carmen Monrouzeau
Media Buyer: Carmen Monrouzeau

Newspapers

Agency: Tapestry
Client: Miller Brewing Company
Product: Miller Lite & Miller Trademark Branding
Media Director: Monica Gadsby
Associate Media Director: Marta Ruiz-Cuevas
Media Supervisor: Michele Hellrung
Media Planner: Milena Barreto
Media Buyer: Alyson VanCleave

Out Of Home

Agency: Tapestry
Client: Schieffelin & Somerset
Product: Hennessy V.S.
Media Director: Dana Bonkowski
Media Planner: Marcy Greenberger
Media Buyer: Glyn Williams
Client: John Santos

Radio

Agency: Lapiz Media
Client: Tecate
Product: Beer
Group Media Director: Kim Chance
Media Planner: Tomás Ruiz, III
Media Buyer: Tamara Ordaz/Lorena Cavazos
Client: Andres Siefken

TV

Agency: Grupo Gallegos
Client: Mission Foods
Product: Fresqui-Ricas de Guerrero
Media Director: Ken Deutsch
Media Planner: Maria Boloori
Media Buyer: Maria Boloori
Client Contact: Porfirio Rodriguez

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