22nd Annual Hispanic Television Summit – Focuses on How Latinos are Reflected on Screens

With just one month to go before the 22nd Annual Hispanic Television Summit, new dynamic speakers like comedian, actor, writer and producer John Leguizamo are being added daily to the agenda for this leading annual event for those in the business of television for Hispanics in the U.S. and worldwide. This year’s theme is in response to the growing demand for improved on-screen representation of Latino voices, images, and within storylines.

Leguizamo’s session will focus on this point of how Latinos are reflected in television during a discussion about his new series “American Historia” scheduled to premiere on PBS stations in September. Leguizamo is joined by producer Ben DeJesus of NGL Studios/mitu, and Luis Ortiz, Managing Director of Latino Public Broadcasting.

Other sessions include speakers who are TV journalists from English and Spanish language broadcast TV stations; while other sessions include media strategists from leading agencies including GroupM Multicultural, Horizon, Omnicom, Orci, and Zubi Advertising; marketing executives from Comcast, research experts from Nielsen, AIMM, Horowitz, and Altman Solon; programming development and programming distribution executives from Canela, Danger TV, Discovery, Condista, Mexicanal and V-me to name just a few.

In addition, the Summit also features the presentation of the Annual Hispanic Television Awards honoring leaders and pioneers in Hispanic Television. This year’s recipients include Chiqui Cartegena from CUNY TV, Javier Saralegui of Danger TV, Isabel Rafferty Zavala of Canela Media, Michael Roca from Omnicom, and Sean Cunningham from the VAB.

The Summit will be presented on Wednesday, September 11, 2024 at etc.Venues, 360 Madison Avenue in New York City, as part of Future’s NYC TV Week.

This year’s event marks the end of an era for the Summit’s presenters, “B+C” and “Multichannel News” magazines, which have presented the Summit alongside its producers, Schramm Marketing Group. The parent company of these magazines, Future, recently announced that the two publications will close at the end of September, 2024.

“We appreciate the commitment we have received for the past 22 years from “B+C” and “Multichannel News.” They supported the growth and development of this event by recognizing the importance of the Hispanic segment within the overall television industry,” said Summit producer Joe Schramm. He continued, “We are about to embark on a new chapter as we seek new presenters to partner with us for this legacy annual event and its prestigious awards.” Schramm closed by saying “It has been my personal and professional honor to work alongside the wonderful publishers, editorial team, and executives who have been part of the “B+C” and “Multichannel News” relationship with Schramm Marketing Group and the summit for these past two plus decades.”

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